Welcome to Chao Group

Since 1995, Chao Group has assisted over 75 multinational clients on every continent on this planet achieve organization change. If you are looking to create a dynamic, energized workforce that embraces change and innovation, then you have come to the right place.

Larry Chao Ceo of Chao Group
Who is Larry Chao?
A brief intro to Chao Group - who we are and why we are unique.

Public Articles

Here is a compilation of our published newspaper & magazine articles and our opinions on current management/business topics.

Our New Videoclips!

Under the link, “Our Videos” we have created a new section called Management Insights. In this section, we will highlight management insights gained from working with clients over the years. These insights, shockingly simple, pinpoint oppor .. 1726 read, 5 comment [more]
Taking Advantage of Leadership Strengths

When it comes to improving individual performance, human resources practitioners spend a great deal of time trying to correct a manager’s weaknesses. But what if they spend more time trying to amplify a manager’s strengths, whilst helping him ma .. 5157 read, 5 comment [more]
The Good, the Bad and the Ugly of Thailand’s Political Mess

We can learn a lot about how to manage in Thailand by studying the current political crisis. The past several months of street protests have given us glimpses of “the Good, the Bad and the Ugly” of management. “Good” management practices .. 51311 read, 5 comment [more]
Goal Alignment to Weather the Political Storm

Wave after wave of political strife in Thailand is forcing companies to reassess how they manage their operations and stay on track. What they are discovering is what successful multinationals have long known: That in turbulent times rigorous goal a .. 71733 read, 8 comment [more]
How Starbucks Creates Habits of Success

For loyal Starbucks patrons, doling out 120 baht for a Café Latte gourmet coffee experience is well worth the money. Part of that experience is the promise of pleasant, attentive customer service. What makes this possible is the ability of Starbuc .. 33472 read, 16 comment [more]
Why Many Executives Plateau

It is insightful speaking with chief executives about what prevents executives from being promoted to senior management. There are two common reasons: First, the inability to achieve results through others and second, poor interpersonal skills th .. 21000 read, 8 comment [more]

Aligning Strategic Priorities

Aligning Priorities and Expectations
We work with client teams to align functions with corporate strategy and create practical change programs.With
a combination of strategy consulting ...

Forging Collective Leadership

Forging Collective Leadership
Collective leadership at the top is essential. Collective leadership creates synergy by encouraging functional managers to work together ...

Energizing Great Teams

Energizing Great Teams
We challenge any other provider to motivate teams better than we can. Most importantly, we challenge anyone else to create enduring team spirit ...

Developing Outstanding Leaders

Developing Outstanding Leaders
Our leadership programs are designed to develop general managers capable of leading diverse teams. We emphasize strategic thinking, ...

Executive Coaching

Executive Coaching
We are a leading practitioner for one-on-one executive coaching. Our objective is to assist executives become more effective by helping them ...